EK3 Narrowcasting Markets
Static media is yesterday's news. Today's businesses rely on dynamic, multimedia in-store marketing to promote products and boost sales.
EK3 digital signage solutions are used across a wide range of markets.
Lottery
Impulse buying is of vital importance to lottery retailers. Digital signage is ideal for telling customers about the jackpots available in upcoming lottery draws and for promoting new games. A vibrant, eye-catching message is much more effective than a static sign, and is sure to encourage customers to drop a few dollars for a chance to win big.
Quick Service Restaurants
If a picture is worth a thousand words, what is a video image worth? In the restaurant business, video is virtually priceless. Instead of a poster promoting your latest menu offerings, imagine the effects of a multimedia display, complete with images of food sizzling on the grill or happy customers enjoying your latest special. With narrowcasting, you can attract attention and lead customers to higher-margin items.
Retail
Keep costs down while increasing sales. Narrowcasting gives retailers an affordable marketing solution that uses sales and demographic trends to create messaging tailored to specific outlets and customers. With digital technology, you can change the spin of your marketing messages in minutes, depending on what is selling well at each location. Compared to pricey print campaigns with their long lead times, narrowcasting is quick, easy and highly responsive to your customer base.
Financial
Large financial institutions can focus their message on the unique communities they serve with narrowcasting. Combine high-level promotion of company-wide initiatives with marketing suited to the customers at your branch. Keep customers engaged while they wait for service with the right mix of advertising and local community information. EK3 narrowcasting solutions incorporate visuals and text that suit the financial services industry.
Petroleum
Speak directly to your customers with messaging that gets their attention quickly. Use digital signage in-store or at the pump to increase sales and push higher-margin products. Encourage customers to buy premium gas or add a car wash to their bill. Produce coupons for services or products available in-store. With day parting, you can target your messages to specific times of day or even weather patterns. EK3 solutions for petro stations are low-cost, effective ways to drive up revenues.
EK3 Products
Explore our Website for more information on our products. No matter which retail industry you work in, our narrowcasting solutions will help you grow your business without breaking the bank.